St John Ambulance launches Step up to Serve campaign at Buckingham Palace

Step up to Serve

Sue Killen, St John Ambulance Chief Executive, and Zain Osmani, London region’s Cadet of the Year, today will be at Buckingham Palace to help launch Step Up to Serve campaign.

HRH The Prince of Wales and Prime Minister David Cameron were in attendance to support the campaign, that will increase access for young people to become involved in social action through joining organisations, particularly in disadvantaged communities.

Zain said: ‘It's both an honour and a privilege to represent St John Ambulance and the work we do with young people. The fact that I'm doing this at Buckingham Palace just seems surreal.’

Creating access for young people

By 2022, there will be 40,000 new volunteer roles for young people to join through the Youth United Network, a collective of organisations that have pledged to create more opportunities for youth. The Network is on target to see one-quarter (10,000) of these roles created by September 2014 with help from government funding.

St John Ambulance is a member of Youth United Network along with the Scout Association, Girlguiding, Army Cadet Force, Sea Cadets, Boys' Brigade, Girls' Brigade, Volunteer Police Cadets, Fire Cadets and the RAF Air Cadets. 

Step Up to Serve was created in response to a review into the quality and quantity of social action programs for those aged 10-20, commissioned by Mr Cameron in 2012.

St John Ambulance has a range of volunteering opportunities for youth. As well as the traditional Cadets program, the organisation has the RISE programme for 16-25 year olds not in education, employment or training.