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Brand licensing

What does brand licensing mean?

The St John Ambulance brand license programme has been established to generate income to support the charity deliver its vital work. Partnering with reputable corporates will help us increase our resources. It will also give us a new channel to raise the profile of our charity and our mission of ensuring that no one suffers from the lack of trained first aiders.

If your company is interested in supporting the work of St John Ambulance by exploring a brand licence opportunity please contact Jessica Robinson, Corporate Partnerships Executive on 020 7324 4157 or email

Our fundraising promise

We take care to ensure all our fundraising activity reflects our values as an organisation, read our fundraising promise and find out more.

Our fundraising promise